At Southwestern Illinois College (“the college”), your privacy is very important. This privacy notice covers the use swic.edu.
Information We Collect
- When you interact with the college though www.swic.edu, such as filling out information requests forms or newsletter signup, we request basic contact information and may request additional information about your high school.
- SWIC uses common internet technologies, such as cookies and web beacons to track interactions with the SWIC website and emails.
Google Analytics and Online Advertising
SWIC uses Google
Analytics, which is a web analysis service provided by Google. Google places a
cookie on the web browsers of visitors to www.swic.edu and collects, tracks and
examines the use of www.swic.edu to prepare reports on site’s activities through
Google Analytics dashboards and to share with other Google services the college
subscribes to such as Google AdWords. Google also uses third-party
audience data such as age, gender and interests to help us better understand
the behavior of our website visitors.
This allows us helps track and manage the effectiveness of our marketing
In addition, the college
uses Google AdWords. The college may use Google AdWords and other third-party vendors
for remarketing/retargeting. Google and remarketing/retargeting systems place
cookies and/or web beacons on web browsers to serve ads based on your interests
and/or past visits to swic.edu
may use the data collected to contextualize and personalize the ads of its own
advertising network. Personal data collected:
Cookie and Usage Data. Place of processing: USA. Find Google's privacy
Use of Information Collected from swic.edu
the college collects may be used to correspond with you. The college will never
sell the personal information you submit to us through swic.edu to any persons
or organizations. The college may share it with reputable third parties contracted
to provide services such as email, or when required by law for the
investigation of illegal or criminal actives, the exercise of legal rights or
in defense against any legal claims, or otherwise. The college also maintain adherence
Educational Rights and Privacy Act regulations.
the consumer opt-out page for the Self-Regulatory Principles for Online
Behavioral Advertising and edit or opt-out of Google cookie use by updating your preferences in the Ads Preferences